 |
| Willy the Hillbilly |
In addition to Chaz the Magician, Gary Shelton, Steve Wille, the Silver Drummer Girl, Alex Clark and other street entertainers, Willy the Hillbilly will join us at MUMFEST. He’ll be on site for the two days, compliments of the Pepsi Minges Bottling Group along with a Pepsi Sampling bus and several inflatable’s.
In the 1960’s, the Mountain Dew bottles were green with red and white labels including a picture of a hillbilly character shooting at a revenuer as the trespasser runs out of an outhouse. Mountain Dew was advertised as “zero proof moonshine” and the saying “It’ll tickle yore innards!”. It the early 1970’s a different marketing agency replaced the label for a more modern look. Thirty seven years later, Willy is back on a new drink called Throwback, this time with the cork of the Mountain Dew jug shooting through his hat, making a hole.
Festival-goers will now have the fun of meeting Willy the Hillbilly in person, shaking his hand and posing with him for photo ops!
For those old enough to remember the 1960’s and would enjoy jogging their memory with a 1966 Willy the Hillbilly commercial, go to http://www.youtube.com/watch?v=XnxXwc9HZc8
Executive Director
No comments:
Post a Comment